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How to be a successful Superyacht Sales Manager

What does it take to broker a Superyacht?

We caught up with West Nautical Sales Manager Pierre Badin  to discuss what it takes to become a successful yacht broker. Here’s what he had to say.

“I believe all Sales Managers should be very grateful to be evolving on a daily basis in such an exclusive and rewarding market. One of the main keys to success, no matter which field you work in, is to enjoy yourself and be passionate about what you do.”

You call yourself Sales Manager rather than broker. Can you explain this to us?

West Nautical have modelled themselves as a next generation professional services business for the superyacht sector. This refreshing alternative to traditional brokerage firms, opts to employ client and sales managers instead of traditional charter and sales brokers.

What are the 3 main qualities needed to become a successful Yacht sales manager?

• Dedication:  You must be prepared to give yourself 100% to your clients. Be available at all times to attend viewings, even at the last minute. Being a Yacht sales manager is the ultimate form of customised service.
• Integrity:  The quality that makes a Yacht sales manager last in this industry. There are many times in yacht sales where the broker’s personal interest (his commission perspective) takes a different direction from their client’s.
• Ethics and honesty: Remember what we are here for in the first place and whose interest should always be our priority.

Are there any qualifications needed to become a Yacht sales manager and if so, what are they?

There are no schools, special courses or diplomas to qualify a yacht sales manager. Ultimately the client is the only person who can judge you on your abilities.

However, you should have a good, eclectic knowledge of all aspects of a yacht. Therefore a background as a captain or marine engineer would definitely help.

What work experience is best suited to become a yacht sales manager?

You will find successful yacht sales manager come from different backgrounds.  Marketing and sales in other fields, services to UHNWI such as concierge or with a background in luxury real estate.

Many paths lead to the industry and it is often by accident and good fortune that one becomes a yacht sales manager.

It must be a tough industry to be in, very cutthroat at times. What percentage of success would you say comes from experience and what percentage comes from connections?

Connections and networks are key. Plus there is always an introducer between a broker and their client (buyer or seller).

The experience is what makes you different and valuable. What gives you the ability to move on from just an introduction to a fruitful relationship with a confident client.

What is the most challenging part of being a yacht Yacht sales manager and why?

It’s easy to always tell the clients what they want to hear, and it is challenging to be truthful to them.

You need to use a lot of diplomacy to give them a realistic estimate of the true value of their yacht (sellers) or to tell them not to buy the yacht they have fallen in love with, when you know it is not a good boat (buyers).

I have experienced challenges when my opinion as a knowledgeable yacht sales manager differs from my clients’. I have always told them the truth and not what they would like to hear… Ultimately, I think I gained their respect for this and eventually they were thankful for the honest comments.

Where do you think the sales market of Superyachts is heading in the next 5 – 10 years?

I believe we are in an ever-changing world with many possible paths that could be taken. Right now, the market has evolved from a buyer’s market to a seller’s market as so many yachts have been sold. Many new owners have taken the step towards selling or buying, so the proportion between the offer and demand has really changed.

I see it as a good thing for Sales Managers, as now I can really focus on selling the yachts I have been asked to sell and get the best price possible for my clients, rather than spending most of my time and energy looking for buyers.  

What advice would you give to a young Yacht Broker starting out in the industry?

Always keep in mind how lucky you are to work in the yachting industry. Enjoy what you are doing as much as you can. You will do a better job if you love what you do.

Never give up, even when it seems the battle is lost. Try to learn from your clients since they are some of the most successful people in the world.

To read more of our news please click here .

Or, if you have your own “life after yachting” story to tell please get in touch via hello@superyachtcontent.com

West Nautical

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What Do Yacht Brokers Do? 8 Things To Expect (Selling & buying)

From buying to selling boats and enjoying life on the high seas, the exciting life of a yacht broker seems like a dream to many.

What exactly is involved in their job?

This article will highlight some of the key responsibilities of a yacht broker.

Table of Contents

The 8 Main Functions Of Yacht Brokers

A yacht broker helps to make sure that everything goes smoothly behind the scenes of buying and selling a yacht.

They do a lot to help to make sure the stress of buying or selling a yacht is less stressful and can help to speed the process up.

1) Looking at the Boat

Whether the client is purchasing a boat or selling one, the yacht broker will first need to view the vessel.

This is in order to get a good idea of the condition of the yacht. He or she will need to appraise the condition of the boat.

Another responsibility is to talk to the crew about the maintenance schedule. The yacht broker will also need to look at the ship’s papers. Having all of the right certificates in order and documents is crucial to sealing the deal.

2) Appraising the Boat

The yacht broker will also want to talk to his industry contacts to get an idea for how much the yacht is sold for.

The yacht broker has the important job of saving the seller or buyer time and pain when it comes to selling a boat.

A yacht broker can help with assessing the boat and surveying it to make sure it is in premium condition. They will attend the survey with you, or for you, if you are not able to. The broker will act as the intermediary during the process of the sale.

3) Filling Out The Paperwork

The yacht broker’s job is to make sure that the paperwork gets done. This includes collating the documents for the actual closing of the sale, preparing technical specifications, to making sure the yacht has all of the appropriate certificates.

They will also guide the yacht owner through aspects such as loan payoffs, corporate ownership, bills of sale, and similar documents.

4) Briefing The Parties Involved

A yacht broker will need to direct clients to the best possible marine lawyer for their specific yacht.

The yacht broker may need to help encourage the deal to keep pushing through.

5) Marketing

Marketing is an essential part of the yacht broker profession, especially when they are representing the seller of a yacht.

In the past, a yacht broker operated out of a big office building, and people would walk by and visit because they were considering purchasing a yacht.

Now, in the era of the internet, people from all over the world have access to a yacht broker and their services.

The yacht broker may make use of advertising such as banner ads or videos. Marketing yachts effectively makes use of the internet, so a yacht broker may make posts on social media, classifieds, or their personal website to sell a yacht or find one.

Some yacht brokers might make a video walk-through of the yacht and explain the features to potential clients. Others will have a professional website that acts as a point of contact.

6) Duties While Selling

As stated above, the broker will list the yacht on Yachtworld and other appropriate outlets. They also have the responsibility of pricing the yacht reasonably. Brokers will have access to recent sales, and they know how much they should go for based on recent sales prices.

When they receive responses to the yacht adds, they will prescreen responses so as to find those that are most likely to lead to a sale.

A yacht broker will also have the duty of showing the boat to people who are interested in buying it. They’ll give them the tour, and be sure that the boat is in pristine condition.

The yacht broker will also answer any questions that the buyers have.

Another responsibility they have is to communicate negotiations with the yacht owner. They will also handle the pricing of the yacht , which is where they might get their earnings from.

Finding the right price is a big part of getting the boat sold.

Part of their job would be to take pictures of the boat and to write a description of it that entices buyers.

7) Securing the Sale

When a price is agreed upon, the yacht broker will draw up the sales agreements and will also accept deposits.

Modern technology allows them to do this electronically with smartphones, tablets, and computers.

A yacht broker will secure sea trials where the potential buyer will take it for a test drive on the water as well as schedule surveys.

After the sale is made, they will transfer the funds to the yacht owner.

A yacht broker can assist a buyer in getting financing for the yacht.

8) Duties After the Sale

The broker’s job doesn’t stop after the boat is sold.

They can also assist in docking, boat detailing, and refining it to meet the buyer’s needs.

Their industry connections can help a lot in this process after the boat is sold, and helps to make boat ownership a rewarding experience.

Types of Agreements With Yacht Brokers

Some yacht brokers take a 10% commission on the sale of the boat and might bring it down in order to secure a sale on a boat. There are different types of agreements.

A central agency agreement, or an exclusive listing, means that a seller has hired a specific broker to sell their boat.

The broker may then list it on Yachtworld or a similar site. They then enter a co-brokerage agreement. Co-brokerage is when another broker finds a buyer for the yacht, and the original broker splits the commission with them.

Almost 70% of all yacht sales are done in this way because of this incentive. In this agreement, even if an owner brings in a buyer or donates the boat, they are still liable to pay the broker commission.

Most of the yacht sales are completed with a central agency agreement.

Another type of sale is the open listing agreement. In this setup, the owner can bring in more than one broker for the sale.

The owner also retains the right to sell the yacht on their own.

A disadvantage to this type is because they are not guaranteed commission, they might not spend money that is necessary to advertise the boat. It also might result in communication errors among more than one broker and prospective buyers.

However, on the other hand, a motivated broker might be more likely to bring in a sale because then they would be guaranteed the entire commission. The typical length of the agreement is around six months.

Yacht Broker Duties If You Are Buying

Brokers help to ease buyer’s anxiety when putting down large amounts of cash for a luxury yacht.

They might set up a separate bank account for the transaction and the necessary deposits.

The contract will specify what the contingencies of the sale are, and also how much or how the money will be returned if the sale does not go through.

For the buyer, the yacht broker will have the advice they need to find the right boat at the right price. They’ll be able to open doors and find opportunities that benefit both parties and create a win-win situation.

They work as an advocate on behalf of the buyer and will be priceless when it comes to negotiating and securing a sale.

Know The Role Of The Broker

In most sales, the broker is a worker for the seller and not the buyer.

This is an important part to remember. Their job is to get the highest price possible to satisfy the buyer and to make money. It is possible for a buyer to enter into an agreement with a broker with a buyer’s broker agreement.

A buyer’s broker represents the buyer, not the person selling the boat.

When they know what type of yacht the buyer is looking for, they will search for it through their contacts and resources available to them. They will assist in finding the right boat for the buyer’s needs and budget as well as assist in the necessary paperwork.

A buyer’s broker will typically get a split in commission from the seller’s broker.

There may be no cost to the buyer for using a buyer’s broker, but be sure to read the details of the agreement before signing.

A yacht broker has priceless industry knowledge that will assist in the buying and selling of yachts. A trustworthy broker will help save buyers and sellers time and money when they are making the purchase. They’ll pool the talents and resources of a team of brokers to support the transaction go quickly and smoothly.

Finding the right yacht broker with experience and integrity will make a big difference in the process. A yacht purchase is a significant investment, and teaming with the right people helps to ensure that the investment is the right one.

They understand the market and all of the nuances involved in buying and selling.

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Key Sales Success Traits That Require No Talent

Many of the most successful salespeople are not Rhode Scholars and they possess no particular ‎talents or gifts. Some might say, “Well, wait, they have the gift of gab. That’s a talent.” Yes, ‎some do, but many do not, and many are introverts who are not super-comfortable on the social ‎scene. That said, they are still successful. The reason being is that a lot, if not all, of the most ‎important sales success traits don’t require you to be a member of Mensa nor do they require ‎you to be a born socialite equipped with a silver tongue. So, what are these key success traits ‎that almost anyone from any walk of life can have? Here they are…‎

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The world’s best 50 yacht brokers

Home > LUXURY/UHNW Trends > The world’s best 50 yacht brokers

Posted by Joanna Lewis , 21 Apr 2023

The world’s best yacht brokers are relied upon for their expertise, market intelligence, and vast network of industry contacts by the most discerning yachting enthusiasts. The leading brokers work for global yacht brokerages facilitating transactions across yacht sales, yacht charter, yacht management, yacht refit, and new builds, including for the most luxurious motor boats and sailing yachts on the planet.

Relevance Yacht is the go-to digital marketing agency for the yachting industry and has helped the world’s leading brokers market their yachts and services to a qualified global audience. 

Here are the world’s 50 top yacht brokers,  in no particular order , that the world’s richest trust when it is time to buy, sell, charter, or build a boat. 

The world’s top 50 yacht brokers

David seal – northrop & johnson – yacht broker & head of video production .

David Seal is a veteran yacht broker and YouTube star based in Monaco with more than 226,000 subscribers on his Yachts For Sale channel, making it one of the most watched yacht channels on the internet. He broke into the industry following a move to Italy, where he started teaching English to yacht builder Norberto Ferretti. He later became sales manager for the CRN shipyard, part of the Ferretti group. Seal quickly differentiated himself by doing walk-through videos of yachts for sale before digital marketing became mainstream. He now works for Northrop & Johnson through an exclusive licensing agreement. 

Rosanna Arcamone  – Silver Star Yachting  – Yacht Charter Broker

Rosanna Arcamone’s career has been rooted in yachting, first as crew on the world’s finest superyachts, including as a chief stewardess, and then as a charter broker and co-founder of Silver Star Yachting. Arcamone boasts a wealth of industry contacts and a keen understanding of the demands of the world’s wealthiest travellers, regularly arranging charters on the world’s most lavish superyachts, including the award-winning 93-metre LADY S and the 85-metre O’PTASIA.

Ann Avery – Northrop & Johnson – Yacht Broker

Ann ‘Annie’ Avery is a sales broker with Northrop & Johnson , specialising in luxury sailboats. Her passion and success in this field led her to be awarded the IYBA Sailboat Broker of the Year in 2020, 2021, and 2022. She is also deeply passionate about conservation, producing audio interviews related to the health of the ocean. US-born and raised, Annie has over 30 years of experience in the industry, including 20 years with Northrop & Johnson. She is based in Northrop & Johnson’s Fort Lauderdale office. 

MATT PALMER – Northrop & Johnson – Yacht Sales Broker

Matt Palmer is a broker with Northrop & Johnson. He has been sailing since his youth, navigating the waters of the Channel Islands, where he grew up. Following a degree in law, Palmer joined a firm specialising in the structure and management of superyachts, enabling him to hone his skills regarding yacht ownership. Having begun his sales career in one of the largest brands in yachting, it didn’t take long before he transacted over 100 million Euros in sales. He champions professionalism and proactivity with strong traditional values and thrives on the true independence that Northrop & Johnson provides.

Nigel Beatty – YACHTZOO – Yacht Broker 

British-born Nigel Beatty is a yacht broker with YACHTZOO. He started his maritime career in the Royal Navy. In 1995 Beatty became a captain on private and charter superyachts around the world, giving him a unique insight into global yachting. He came ashore in 2005, starting six separate companies over a decade, all of which are still operating today. In 2015 he joined the YACHTZOO team in Florida and set up YACHTZOO’s Japan base shortly after. Nigel is the Chairman of APSA (Asia Pacific Superyacht Association) and lives in Monaco and Japan.

Charlie Birkett – Y.CO – Yacht Broker 

Charlie Birkett is a leading yacht broker and co-founder and CEO of Y.CO , based in Monaco. He started his career aged 16 when he left school to follow his passion for sailing. It took him all over the world in several positions, both shoreside and on board, supporting some of the world’s largest, most complex yacht operations, including M/Y CALIXE and M/Y TATOOSH. He founded Y.CO in 2004, along with his friend and business partner Gary Wright, growing the business into one of the world’s leading full-service yacht companies. With the company 100% founder-owned and founder-led, Birkett is known for his dedication to client relationships and treats every Y.CO client as the only client.

Alex Lees-Buckley – Camper & Nicholsons – Sales and New Build Yacht Broker 

Alex Lees-Buckly is a leading superyacht broker with Camper & Nicholsons .  A British native, he is a lifelong yachter with in-depth industry knowledge gleaned from 30 years of experience. Superyacht Times describes him as one of the “world’s most accomplished brokers” and, as such, boasts a loyal clientele with many multi-repeat clients. He has managed some of the biggest new build projects, including the 140-metre Fincanetieri OCEAN VICTORY, and is a leading sales broker for pedigree shipyards, including Benetti, Feadship, and Perini Navi. In 2016, Lees-Buckly was awarded the first Richard Earp Award from Fraser. 

Melanie Burke – Fraser – Yacht Charter Broker 

Melanie Burke is an award-winning charter broker and a recipient of the IYBA Charter Professional of the Year 2020. Based in Fraser’s Fort Lauderdale offices, Burke has been immersed in the yachting industry for over 30 years. She has worked as crew on charter yachts, sailed competitively, and managed yachts and marinas. She is now one of the world’s most recognised charter brokers, helping plan bespoke yacht charter experiences for the world’s wealthiest audiences.  

Marcel Busse – YACHTZOO – Yacht Charter & Sales Broker 

Marcel Busse has over 28 years of experience in the yachting industry as a captain with extensive knowledge of key cruising areas across the globe and superior expertise in vessels ranging from sport fishers to large superyachts. Born in South Africa, Busse has a stellar reputation for return clients and an excellent charter record. He is part of the global yacht brokerage YACHTZOO, where he works as a charter and sales broker specialising in high-end movie charters and yachts in excess of 60-metres.

Chris Callahan – Moran Yacht & Ship – Yacht Sales & Charter Broker 

Chris Callahan is a top yacht sales and charter broker and marketing director at Moran Yacht & Ship . Based in Fort Lauderdale, Callahan has over a decade of experience in the yachting industry and has facilitated yacht sales, charters, and new build projects. 

Tim Carbury – Moravia Yachting – Yacht Sales Broker 

Tim Carbury is a leading sales broker with Moravia Yachting . He was born and raised on the south coast of England, where he developed his passion for yachting, completing his first of many Fastnet races at just 15 years of age. He started his career in yachting at age 18 and has since covered many yachting industry touchpoints, including working as a yacht captain and marine engineer. Carbury is a versatile and adept broker and has successfully represented both buyers and sellers. He is based in Palma. 

Kent Chamberlain – Chamberlain Yachts – Yacht Broker 

Having owned and operated multiple successful yacht sales organisations in California and Florida, including San Diego Yacht Sales, Bradford Yacht Sales, Westship World Yachts, and Merle Wood & Associates  – where he previously served as Interim CEO – Chamberlain is a well-established and accomplished broker with extensive experience in sales, management, and charter. He has been instrumental in the creation of PartnerShips, the fractional yacht sales concept. Additionally, he is the founder and chairman of the Superyacht Network, a private group of top-tier superyacht brokers who regularly share industry information. Chamberlain is respected by his peers as a broker with an unwavering work ethic and high integrity. 

Jeremy Comport – Ocean Independence – Yacht Sales Broker 

Jeremy Comport is a leading yacht sales broker and group director with the brokerage Ocean Independence . He boasts decades of experience managing complex brokerage deals and new builds. Yachting is in Comport’s blood, having grown up around boats, notably sailboats. He kick-started his career in the yachting industry, working on yachts on the French Riviera. He later forged a career as a yacht broker and hasn’t looked back. Notable sales include the 56-metre Feadship built BROADWATER, which sold just three months following its listing, and the 44-metre Burger motor yacht PURE BLISS.  

Liz Cox – Cecil Wright – Yacht Management Broker 

Liz Cox is a senior partner highly specialised in management at Cecil Wright based in the Monaco office. She fell in love with yachting and the French Riviera some 30 years ago and helps owners enjoy worry-free yacht ownership that exceeds expectations. Throughout her career, Cox has helped manage and build some of the world’s finest superyachts, including overseeing the build of the 58-metre Amels, GU, the 68-metre Abeking and Rassmussen AVIVA II and SHERPA, a 73.6-metre Feadship, delivered in 2018. She currently heads up the charter management side of the business, including the management of one of the most successful charter yachts in the global fleet, the 60.9-metre Abeking and Rassmussen, ARIENCE .  

Robert Cury – RJC Yacht Sales and Charter – Yacht Sales Broker 

Robert ‘Bob’ Cury heads up RJC Yacht Sales and Charter , which he founded in 1997. He brings over 30 years of yacht expertise spanning design, brokerage, and new construction. He specialises in the sale of larger, late-mode pedigree motorboats and sport fishing vessels. RJC has represented some of the world’s most prestigious boats, including the 50-metre Trinity M/Y IMPROMPTU. 

Ed Dickinson – Northrop & Johnson – Yacht Sales Broker 

Ed Dickinson is a Monaco-based sales broker with Northrop & Johnson. He represents a wide variety of clients and yachts and has negotiated transactions on vessels from 24 to 70-metres plus. Many of his transactions are from repeat clients or through referrals. Hailing from Guernsey in the Channel Islands, he kick-started his passion for yachting as crew on a superyacht based in the Mediterranean. Dickinson is known for his industry insights and for always going the extra mile for his clients.

Mat Emerson – Camper & Nicholson – Yacht Sales & Charter Broker  

Mat Emerson is a senior partner and director of Americas with Burgess and was previously president of Camper & Nicholsons US. He has over 29 years of experience in the superyacht industry and is focused on sales and charter. He recently sold the 92-metre superyacht TATOOSH, acting as a co-central agent with Fraser’s Stuart Larsen. 

Richard Gray – IYC – Yacht Sales Broker 

Richard Gray is an accomplished yacht broker with a wealth of experience and expertise in the industry. As a broker at the prestigious yacht brokerage firm, IYC , Richard has established himself as a leader in the field, thanks to his extensive knowledge of the global yacht market and exceptional sales skills. Throughout his career, Gray has maintained a strong dedication to his clients, providing them with exceptional service and guidance through every step of the buying or selling process. He has a keen eye for detail, extensive knowledge of the technical aspects of yachts, and a deep appreciation for the beauty and artistry of yacht design. Richard has a sterling reputation in the industry and is respected by his peers and clients for his professionalism, honesty, and integrity. 

Darrell Hall – YACHTZOO – Yacht Sales Broker 

Darrell Hall is a leading yacht broker and the founder of YACHTZOO . He left his native South Africa to become a captain, navigating the world for over a decade until he settled down as a broker in Fort Lauderdale, Florida. Hall’s experience as a captain of both private and charter yachts has provided a solid client base and invaluable knowledge of yachts. Since his arrival in Monaco, he has established himself as a well-known and respected sales broker in the capital of yachting for all matters across motor yachts, sailing yachts, and new constructions of all sizes.

Richard Higgins – Northrop & Johnson – Yacht Sales Broker 

Richard Higgins is one of the world’s top 50 yacht brokers with Northrop & Johnson, based in their Monaco brokerage. He specialises in a wide range of vessels, both motor yachts and sailboats, drawing on over a decade of experience. Higgins is known for his technical acumen, exemplary service, and dedication to supporting his clients at every stage of their yachting journey. 

Jonathan Hind – Burgess – Yacht Sales Broker 

Jonathan Hind is a top yacht broker with Burgess and managing director for the brokerage’s Dubai office. He has over 16 years of industry experience spanning four continents and boasts a strong track record of project management, equally at home on small or large yachts. He most recently sold the 72-metre Delta Marine superyacht ALBATROSS just 11 weeks after she entered the brokerage market. Other notable yacht sales include the 50-metre Benetti motor boat BLUE NIGHT, with Hind representing the seller. 

Kyle van Huizen – YACHTZOO – Yacht Sales Broker 

Kyle van Huizen is a sales broker with YACHTZOO after moving ashore to be based in Monaco. He has many years of experience as a captain on modern and classic sailing yachts. He is highly professional and well-respected in the yachting industry. Since starting as a broker, van Huizen has proved an invaluable and prolific member of the YACHTZOO team, able to handle all types of sales, new and pre-owned, motor and sailing yachts as well as berth sales and some charters for select clients. Originally from South Africa, he is highly proactive and in the know for all yachting matters and new technologies.

Nicola Iacono – Silver Star Yachting – Yacht Charter Broker

Italian-born Nicola Iacono is a leading yacht charter broker and co-founder of Silver Star Yachting . Iacono has unique knowledge of the yachting industry and the needs of the world’s richest individuals, having worked as a consultant for luxury brands and leading shipyards before establishing Silver Star Yachting. He regularly arranges charters on the world’s most luxurious superyachts, including the 85-metre Oceanco yacht SUNRAYS and the 59-metre motor yacht IDYLLIC, built by Benetti.  

Peter Insull – Peter Insull’s Yacht Marketing – Superyacht Broker

Recipient of the prestigious Richard Earp Award, Peter Insull is a leading superyacht broker and principal of Peter Insull’s Yacht Marketing , headquartered in France. Insull is acknowledged as a leading broker for large yachts with an impressive track record of success, representing the interests of buyers and sellers. 

Tim Johnson – TJB Superyachts – Superyacht Broker 

Tim Johnson is the founder and CEO of TJB Superyachts and a leading yacht broker known for his boutique, modern approach. His career has been a varied one, including in management consultancy, tours in Afghanistan as part of the British Army Reserve, and private aviation. He discovered his passion for the yachting industry and has become a recognised force within the charter and sales market. He is based in TJB Superyachts’ London headquarters.

Carol Kent – Carol Kent Yacht Charters International – Yacht Charter Broker 

Carol Kent is the CEO of Carol Kent Yacht Charters International . She is a globally recognised yacht charter broker and recipient of the IYBA Charter Professional of the Year 2017, in recognition of her outstanding deduction and contribution to the yachting industry. Kent specialises in crafting vacations of a lifetime aboard some of the world’s finest vessels, partnering with all the major yacht brokerages, including Northrop & Johnson, Burgess, Fraser, and Camper & Nicholson. 

Brandon Kummer – Kitson Yachts – Superyacht Sales Broker 

Brandon Kummer, a co-founder of Kitson Yachts, began his yachting career at the early age of 18. In 2019, he became the recipient of the coveted IYBA Outstanding Young Professional in Yachting award. His astronomical sales record precedes him, and he is the first superyacht broker under the age of 30 to sell two Feadships. Based out of Miami, Brandon’s professional network and A-list clientele are built upon – and nurtured through – a reputation of impeccable trust and discretion, spanning the world over. In his decade-plus of industry experience, he has positioned himself as one of the most succe ssful yacht brokers in the world. 

Stuart Larsen – Fraser – Yacht Sales Broker 

Stuart Larsen is an internationally recognised yacht broker with Fraser. Based in Fraser’s Fort Lauderdale offices, Larsen has a remarkable sales record spanning three decades, representing buyers and sellers. He recently sold the iconic 92-metre Nobiskrug-built M/Y TATOOSH, which was showcased at the 2022 Monaco Yacht Show. Other notable yachts include the 126-metre explorer vessel OCTOPUS. Larsen also has extensive experience across new build projects, boasting a network of contacts with the world’s leading shipyards.  

Sean McCarter – Northrop & Johnson – Sailing Yacht Broker 

Sean McCarter has a long-held passion for the sea, growing up around boats in the UK. As an experienced sailor, he specialises in sailing yachts, offering expert advice drawn from firsthand experience. He joined the yachting industry during the America’s Cup in Valencia, 2005 to 2077, and progressed to skipper of power and sailing yachts up to 2000GT, including a round-the-world race and cruise. He has sailed 12 Atlantic crossings in varying directions. McCarter is based in Northrop & Johnson’s Palma office. 

Kevin Merrigan – Northrop & Johnson – Yacht Sales Broker 

Kevin Merrigan is the chairman, former owner, and a leading yacht broker with Northrop & Johnson, having negotiated purchase and sales agreements for more than 300 of the world’s finest boats, closing deals in over 15 countries. He oversaw the firm’s growth from an American-based brokerage with seven offices to an international powerhouse with offices in every global yachting hub. Kevin is the founder of the International Yacht Council and has served on the Board of Directors of the Florida Yacht Brokers Association and the International Yacht Council.

Robert Moran – Moran Yacht & Ship – Yacht Sales & New Build Yacht Broker 

Robert Moran is president of Moran Yacht & Ship and a top yacht broker based in Fort Lauderdale. He started his career as a deckhand working his way up the ranks to captain. On dry land, he founded Moran Yacht & Ship in 1988, establishing the company as a leading yacht brokerage. Amongst its most notable yachts is AHPO, which Moran oversaw the build of. It is listed for sale with Moran and is the world’s most expensive yacht currently on the market.

Sean Moran – Moran Yacht & Ship – New Construction Yacht Broker 

Sean Moran is a yacht broker and managing director of Moran Yacht & Ship in Fort Lauderdale. He grew up in the world of yachting as a son of a yacht captain and yacht chef. Moran started his career as a deckhand, working his way up through the ranks to First Officer. Over the years, he has developed in-depth technical and operational management expertise, helping him to guide his clients through the more technical aspects of yacht ownership. He specialises in new yacht construction projects and has worked on some of the world’s most luxurious new build projects.  

Juan Morillo – United Yacht Sales – Sales Yacht Broker 

Juan Morillo is a top-performing Florida yacht broker with United Yacht Sales , known for his level of service and passion for yachting. He is focused on new builds and pre-owned yachts and boasts vast experience in sales and consulting on complex acquisitions. Morillo introduced the buyer for the 62-metre M/Y CLOUD 9 in 2022. 

William Molloy – Moravia Yachting – Yacht Charter Broker 

William Molloy is head of charter and a senior charter broker at Moravia Yachting, with over 200 charters completed, including on some of the world’s most iconic superyachts. His passion for yachting stems from his early career as professional yacht crew and a degree in maritime studies. He represents both families looking for quiet getaways to corporate hospitality at major global events. He is known for his bespoke approach and his ability to cater to clients’ individual needs.  

Tim Morley – Morley Yachts – Yacht Sales Broker 

Tim Morley is an experienced and knowledgeable yacht broker with Morley Yachts . He has extensive knowledge of the international yacht market, allowing him to quickly identify market trends and changing values. With over a decade of experience working in sales, Morley is well-versed in both the technical and practical aspects of selling and buying yachts. He takes great pride in helping his clients find the perfect boat at the right price, offering years of experience and expertise to ensure a successful transaction. He is committed to providing first-class customer service, working hard to ensure that the entire process goes smoothly from start to finish. 

Adam Papadakis – Moravia Yachting – Yacht Sales Broker 

Adam Papdakis is head of sales and a senior broker with Moravia Yachting. As one of the world’s leading top 50 yacht brokers, he brings over two decades of expertise and has been involved with several iconic new-build commissions and high-profile superyacht sales. He boasts an impressive network of contacts and is respected for his eye for detail and genuine care of his clients. 

Todd Rittenhouse – Northrop & Johnson – Yacht Sales Broker 

Todd Rittenhouse brings close to two decades of experience as a yacht sales broker. He specialises in high-end power and sail transactions, both new and used. His career has been spent ‘at sea’ starting in the merchant marines working aboard tankers, drill ships, and ocean-going tugs, logging over 150,000 sea miles. His experience working on yachts and large commercial vessels enables Rittenhouse to provide his clients with unique insights to help them make informed decisions. He works for Northrop & Johnson, based in their Newport Beach office. 

Glen Runyan – Seattle Yachts – Superyacht Sales Broker 

Glen Runyan of Seattle Yachts is an accomplished top 50 yacht broker with a comprehensive background in the boating industry. Based in Fort Lauderdale, he has negotiated sales on some of the world’s largest superyachts, including the 74-metre M/Y ELANDESS, where he represented the buyer. 

Wes Sanford – Northrop & Johnson – Yacht Sales Broker 

Wes Sanford is a yacht broker with Northrop & Johnson, working out of their Fort Lauderdale office. He specialises in new deliveries, including large yachts from 70-metres plus. He takes a holistic approach, having been immersed in the yachting world from a young age. He worked as a mate, engineer, and then charter captain on some of the world’s most luxurious yachts for some 12 years. Following the birth of his daughter, he decided to retire from the bridge and instead forge a career on dry land as a yacht broker. He is known for his confidentiality, integrity, and dedication to his clients.

Henry Smith – Cecil Wright – Yacht Sales Broker 

Henry Smith is a highly regarded yacht broker, partner and director of the Monaco office of yacht brokerage Cecil Wright . Smith has a life-long passion for yachting, having sail ed competitively since childhood. A career in the industry was, therefore, a natural fit. With in-depth knowledge of mechanics and engineering gleaned during his time at university, he can advise on more than simply the cosmetics of a boat. He is known for his in-depth knowledge and trusted expertise, especially on northern European pedigree yachts. His most notable sales include the 62-metre Feadship NEW HAMPSHIRE, the 56- metre Feadship HAMPSHIRE I, and the 55-metre Amels LA MASQUERADE. His most notable new build is the 80-metre Nobiskrug Project BULLSEYE which is currently under construction.

Jeffrey Stanley – Gilman Yachts – Yacht Sales Broker 

Jeffrey ‘Jeff’ Stanley is a broker with Gilman Yachts and recipient of the 2021 IYBA Lifetime Achievement Award. A career yacht broker with 40 years of expertise and over 900 closings under his belt, he represents both buyers and sellers of yachts from 30-metres plus. Stanley also has experience with new build projects, his most notable being the 36-metre Crescent built M/Y IMPETUOUS. He previously served on the IYBA board from 1998-1999. 

Matthew Stone – IYC Yachts – Yacht Sales Broker & New Construction Specialist 

Matthew Stone is a multi-award-winning yacht broker and managing partner for IYC Yachts’ California-based brokerage, who has devoted more than half his lifetime to the yachting industry. In 2018 and 2019, he was named Broker of the Year, and then in 2020, he was nominated for the coveted IYBA Outstanding Young Professional in Yachting award. Stone has a passion for new construction builds and has spent time touring the world’s most prestigious shipyards. He is a regular on AWE’s network television series, Selling Yachts, and is regularly featured in industry publications. 

Lukas Stratmann  – Ocean Independence – Pre-Owned & New Construction Superyacht Broker 

Lukas Stratmann is a top yacht broker based in Dusseldorf with Ocean Independence. His completion of German National Naval Service, degree in yacht manufacturing and servicing, and 18-month tenure at Abeking –  where he gained in-depth insights on the above 100-metre range – ensures he brings incredible acumen and outstanding management services to his clients. He provides expert advice for pre-owned and new construction projects, as well as legal, financial, and administrative matters. Stratmann holds his Yachtmaster Ocean Certificate and has worked on superyachts in the North Sea, Mediterranean, and North Atlantic. Notable recent sales include the 34-metre Baltic sailing yacht NILAYA, and the 32-metre HARMONY 1 motor yacht.

Michael Tabor – Kitson Yachts – Yacht Sales Broker 

Michael Tabor, a co-founder of Kitson Yachts , brings a strategic vision and a sophisticated approach to a business built upon leisure. Supremely dedicated to his craft, Michael has a background and award-winning track record in capital markets, but his family heritage – three generations of shipbuilders – has brought him back to his passion for the sea. Michael quickly rose to the #1 producing broker at his previous firm before co-founding Kitson Yachts. Tabor now stands as one of the top global leading superyacht brokers, with a speciality in new construction and over 1,400 Linear feet of yachts presently under construction. 

Ross Tannock – Moran Yacht & Ship – Yacht Sales & Charter Broker 

Scottish-born Ross Tannock is a sales and charter broker with Moran Yacht & Ship with over a decade of experience. Based in Fort Lauderdale, he started his career in professional sports and sports marketing, building a network of contacts with global business leaders. Notable sales include the 75.4-metre Lurssen M/Y NORTHERN STAR, the 50-metre Mangusta M/Y INCOGNITO, and the 58.5-metre Lurssen CAPRI.  

Peter Thompson – Thompson of Monaco – Yacht Sales Broker 

Peter Thompson is an experienced yacht broker and industry expert with decades of experience. Having worked for some of the most prestigious yacht brokers and shipyards worldwide, including Worth Avenue Yachts, TWW Yachts, and Yachting Partners International, Thompson brings a wealth of knowledge and expertise. Throughout his career, he has established himself as a respected and trusted broker, thanks to his industry experience, sales skills, and exemplary customer service. He is knowledgeable about all aspects of yacht sales, from market trends and valuation to negotiations and contract management. 

Simon Ting – SuperYachtsMonaco – Yacht Charter & Sales Broker 

Simon Ting boasts 20 years of yacht industry experience, focusing on large yacht charters and sales. He is based in Monaco with the yacht brokerage SuperYachtsMonaco . He recently represented the seller for the 72-metre superyacht STELLA MARIS, built by Viareggio Superyachts. She was one of the largest and most luxurious vessels to sell in 2022. 

Edouard Vignal – Ocean Independence – Yacht Sales Broker 

Edouard Vignal is an experienced yacht sales broker specialising in pedigree yachts, including Custom Line, Benetti, Sunseeker, Princess, and Azimut. His global background and previous career in asset management consultancy enable him to provide highly astute advice based on the latest market analysis. Recent sales include hull no.07 from the celebrated Custom Line 120’ and the 32-metre M/Y HARMONY 1. Vignal is based in Ocean Independence’s Monaco brokerage. 

Chris Cecil-Wright – Cecil Wright – Yacht Broker 

Chris Cecil-Wright is the founder of Cecil Wright and has been a leading yacht broker in the industry for nearly 30 years. His passion for yachting comes from his love of all things nautical, sparked by sailing dinghies on the Solent in the UK and later as a skipper on luxury yacht charters. He started his career at Camper & Nicholsons and later set up Edmiston with Nick Edmiston before creating his own brokerage, Cecil Wright, in 2013. Chris has worked across every touchpoint of the yachting industry and is known for his trustworthiness, integrity, and market intelligence. Career highlights include the builds of the 99-metre Feadship MADAME GU, the 77.7-metre Feadship TANGO, and the 78.5-metre Feadship HAMPSHIRE II and the sale of the 81-metre Abeking and Rassmussen KIBO, the 72-metre Feadship UTOPIA (twice), and the 70-metre AMADEUS.  

We are expanding our top broker list to 100. If you are a yacht broker, then let us know why you should be included. Please email marketing@relevance.digital with your biography.

Relevance Yacht is the go-to yacht marketing agency. For over a decade, our team of yacht marketing experts has worked with the world’s best yacht brokers, helping them reach the world’s most affluent yachting enthusiasts. If you need help marketing your yachting brand, contact our team. 

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